B2B lead generation
Bashko researches your market, builds and verifies the list of companies worth approaching, and opens the first conversation. Then we hand it to your team.
What we do
Which companies are worth approaching, decided before any list is built.
The companies and the right people inside them, built from scratch rather than bought.
Every record checked by a person. Unconfirmed details do not go out.
Every contact measured against the fit we agreed, so your team is not the filter.
We open the first conversation and confirm it landed. Then it is yours.
Every lead ready to use, with a record of its source and what was checked.
How it works
Nothing is skipped because a piece of work looks straightforward.
Industry, size, region, the role worth contacting, and anyone you want left alone.
The companies that match, ranked by fit.
Checked by a person. Anything unconfirmed is removed before you see it.
We open the conversation, confirm it landed, and hand it over with context.
Scope
We cover everything up to the first conversation. The sale stays with your team.
What you receive
No chasing missing fields. No guessing where a name came from.
Why teams use us
No data vendor, no payment by volume. The list is as long as the research says.
Every record is verified before it reaches you. Unconfirmed records are removed, not passed on.
Source and verification notes stay with every lead.
Lead generation is the whole business, not a side service.
Questions
Qualified companies and named contacts, with why each matches, where the information came from and what was verified, in the format your team already uses.
No. We make the first credible connection and hand it to you. We do not sell, quote, negotiate or manage the account, and we are not a recruitment or staffing company.
We research them: companies from public and commercial business sources, each contact confirmed by a person, the source recorded on every record.
Against criteria agreed with you in writing before work starts: industry, size, region, role, and anything that rules a company out.
Tell us and we replace it. The source and verification notes show where the check failed, so we fix the process, not just the entry.
Who you sell to, what a good customer looks like, and any companies to exclude. If you are not sure yet, we work that out together first.
Tell us about your market and what a good customer looks like. If we are not the right fit, we will say so.
Services
Six services that take you from “we should be talking to more of the right companies” to a named contact who is expecting to hear from you.
On this page
Start anywhere. Most teams begin with mapping and list building.
Which companies are worth approaching, worked out by industry, size, region and the role to contact, before anything is built.
The companies and the specific people inside them, found and built from scratch rather than bought ready-made.
Every record is checked by a person before it reaches you. Anything that cannot be confirmed does not go out.
Every contact is measured against the definition of a good fit we agreed at the start, so your team is not the filter.
We open the first conversation and confirm it landed. The relationship is then yours: we do not sell, quote or negotiate for you.
Every lead in a form your team can use immediately, with a written record of where it came from and what was checked.
Where to start
Most engagements begin with one or two services and grow from there.
Start with market and account mapping. You sign off the target definition before we go further.
Start with list building and verification. We go straight to finding and checking the right people.
Start with verification alone. We check what you have, remove what cannot be confirmed, and tell you what was wrong.
Run all six as one engagement, from the first research to the handover into your team.
How we work
Each step depends on the one before it being signed off.
Industry, size, region, the role worth contacting, and anyone you want left alone.
The companies that match, ranked by fit.
Checked by a person. Anything unconfirmed is removed before you see it.
We open the conversation, confirm it landed, and hand it over with context.
What we need from you
Industry, size, region, and the role of the person who usually says yes.
Existing customers, live opportunities, competitors: anyone you would rather we left alone.
Someone who takes the leads and can tell us quickly whether they were right.
Anything that goes out carrying your name is agreed with you first.
Principles
Every message carries your name. Wording is agreed with you before anything goes out.
We would rather hand over a short list we have checked than a long one we have not.
You can trace any lead back to its source and see why it qualified.
We make the introduction and stop. The relationship, and the sale, are yours.
Describe the market you want to reach. We will say where we would start, or if you would be better served elsewhere.
About
Bashko is Albanian. It is the imperative form of the verb bashkoj — to unite, to join, to bring together. Said BAHSH-koh.
The name
Together, jointly. Unity, cooperation, shared movement.
To unite, join, connect, bring together. The closest thing to a description of the service.
Bring together. An instruction and a name at the same time.
What we are
Working with us
What counts as a qualified lead, and what rules a company out, is written down before research begins.
Anything carrying your company into someone else’s inbox is agreed with you first.
If the criteria are too narrow or the market is not responding, you hear it early.
Once both sides are talking, the relationship is yours.
What we value
The starting point between a business and an opportunity. That is the whole job.
We source information responsibly and present it clearly, including what we could not confirm.
We move first: research actively, open paths, and do not wait to be pointed at them.
Every lead is understandable and traceable, from source to the reason it qualified.
Connections worth having on both sides. An introduction that wastes the other side’s time is not a win.
Tell us who you sell to. We will tell you honestly whether this is work we can do well.
Contact
Email us with the market you are trying to reach and what a good customer looks like. That is enough to start a useful conversation.
Subject line: Inquiry Request
What happens next
A short note about your market, the kind of company you sell to, and anyone to leave out.
We confirm what you asked for, ask what is missing, and say plainly whether it is work we can do well.
The definition of a qualified lead goes in writing before any research starts.
It helps to know two things: the kind of company you sell to best, and which companies you would rather we left alone. If you do not, say so — working that out is the first step anyway.
Legal
Last updated: 30 August 2026
This policy explains what happens to information in connection with this website and with Bashko’s work as a business-to-business lead generation company. If anything here is unclear, email joseph@bashko.org and ask.
This website is a set of static pages. It has no contact form, no account system, no comments and no login. It does not set cookies, and it does not run analytics, advertising or visitor-tracking scripts.
All of the site’s assets — stylesheets, scripts, images and typefaces — are served from the same place as the pages themselves. There are no third-party fonts, embeds, widgets or tracking pixels, so loading a page does not send a request to any other company.
Like any website, the server that hosts these pages may keep standard technical logs of requests. Those logs are handled by the hosting provider under its own terms.
If you email us, we receive whatever you choose to include: your name, your email address, your company, and the details of your enquiry. We use it to reply to you, to work out whether we are a suitable fit, and to carry out any work you go on to instruct.
We do not sell enquiry information, and we do not pass it to third parties for their own marketing.
Bashko’s work involves identifying businesses and the people within them who are relevant to a client’s stated criteria. This information is business contact information, gathered from public and commercial business sources and verified before use.
If Bashko has contacted you or holds business contact information about you and you would like it corrected or removed, email joseph@bashko.org. Depending on where you live, you may have rights to access, correct, delete or object to the use of information about you, and to withdraw consent where consent is the basis we rely on. We will act on a request of this kind without charge.
We rely on ordinary business services such as email hosting and website hosting. Those providers process information only as needed to supply their service. We do not authorise them to use it for their own purposes.
We take reasonable measures to protect information against loss, misuse and unauthorised access. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
We keep information for as long as it is needed for the purpose it was collected for, and for as long as we are required to keep it for legal or accounting reasons. Business contact information that is no longer relevant to a client’s criteria, or that a person has asked us to remove, is deleted.
This website does not collect phone numbers, and Bashko does not operate an SMS or text-messaging programme through it. No mobile number is requested, stored or used for messaging as a result of visiting these pages.
If Bashko introduces text messaging in future, the following will apply, and this policy will be updated before any messages are sent:
This is a business-to-business service. It is not directed at children and we do not knowingly collect information about them.
We may update this policy as the business or the website changes. The date at the top shows when it was last revised.
Questions about this policy, or requests relating to information we hold, go to joseph@bashko.org.
Legal
Last updated: 30 August 2026
These terms apply to your use of this website. By using the site you accept them. If you do not accept them, please do not use the site.
This website is operated by Bashko, an independent business-to-business lead generation company. It exists to describe the services offered and how to get in touch.
You may view, browse and print pages from this site for your own business purposes. You may not use it in any way that is unlawful, that damages or disrupts it, or that interferes with anyone else’s use of it.
The content of this website — including text, layout, design, graphics and the Bashko name and mark — belongs to Bashko or is used with permission. You may not copy, reproduce, republish or distribute it without written consent, other than the limited personal and business use described above.
Nothing on this website is an offer to enter into a contract, and nothing on it is professional, legal or financial advice. Any engagement between Bashko and a client is governed by a separate written agreement, which takes precedence over anything stated here.
This site may link to third-party websites. Those sites are not under our control. We are not responsible for their content, their availability, or their handling of your information, and a link does not imply endorsement.
We take care to keep the information on this site accurate and current, but we do not warrant that it is complete, accurate or up to date at all times. We may change or remove content, and we do not guarantee that the site will always be available or uninterrupted.
This website is provided on an “as is” and “as available” basis. To the fullest extent permitted by law, we exclude warranties of any kind in relation to the site and its content.
To the fullest extent permitted by law, Bashko is not liable for any indirect or consequential loss, or for loss of profit, revenue, business or data, arising from use of this website. Nothing in these terms limits liability where it cannot lawfully be limited.
Information is handled as described in our Privacy Policy, which forms part of these terms.
We may revise these terms from time to time. The version published on this page is the one that applies. The date at the top shows when it was last revised.
Questions about these terms go to joseph@bashko.org.
